Financial Planners, Follow These Guidelines to Get Free Publicity
Be a Resource The media people that are likely to want to speak to financial planners are usually working on stories that will help people: help them get out of debt, make smarter investment decisions, or save for retirement. They look to financial planners to be a resource for these people. When you become a resource, the media will come back to you again and again. A resource on what? On the same subject matter and topics that are the everyday stuff of your business, your practice, your interaction with clients and customers. How you can help people - that's your story. You Are NEVER the Story Unless you're a Hollywood star or some kind of oddball, to the media you are not a story. So forget about breaking your way into the media spotlight with "news" about how great or successful you are, how impeccable your credentials are. The media don't care. You need more. Your story is your topic – a slice of your subject matter expertise. (For the next 30 days, repeat this aloud to yourself every morning and evening until it is second nature:) "My story is my topic." Your story will focus not on you, but on the needs and problems that drive clients to your door. Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.
|
|
 |
 |
|
South Jersey Gas Selects TechInsight for BI Reporting
South Jersey Gas which provides natural gas to over 313,000 customers in southern New Jersey, has selected TechInsight from 3-POINT Technologies for corporate reporting, data integration, and predictive analytics.
Embrace Pet Insurance and Best Friends Animal Society Partner to Make Vet Visits Worry-Free for Parents of Adopted Pets and All Best Friends Members
Best Friends has partnered with Embrace Pet Insurance to help pet parents insure their pets for illnesses and accidents. Every time a pet parent submits a policy application by coming through the Best Friends website, Embrace will make a $25 donation to Best Friends.
Embrace Pet Insurance is looking to change the way pet insurance has been viewed in the past. Embrace covers accidents and illnesses for cats and dogs including illnesses related to genetic conditions. Policies are customizable, and Embrace can match a policy for any budget. Embrace and Best Friends both see insurance as a key part of responsible pet parenting, and the overall improved long term health options that come with your pet being insured.
Gifts.com Enables "Assistant-Free" Gift Giving for Administrative Professionals' Day
Administrative Professionals' Day is April 23, and executives across the country are wondering, "What do I get for the person who does everything?" To answer this gifting question and help bosses show their appreciation for a job well done, Gifts.com, the leading gift recommendation and advice site, has created a list of do's and don'ts when it comes to buying a gift for the assistant in your life.
Free Autoresponders - Are They Worth It?
Autoresponders are essential to the growth of a business especially if you are using a email marketing strategy for your business However, like all other programs or software autoresponders come in pairs, free or payable
Fly South this Spring on a Discovery Visit to Cascadas de Manzanillo
Master-planned oceanfront community now hosting tours of new homes and real estate.
Oz Free Online Classifieds Is Definitely Geared For Christmas
Visit OzFreeOnline to check out what we are talking about, this Australian Classifieds site is spanking ready to be a force behind the incoming holiday season rush.
Use Your Machine For Heartburn Free Coffee
When you heard the word ?coffee? do you automatically get a pain in your chest? If you don?t then you are one of the lucky ones, but for millions of coffee drinkers this is not the case. Many people can?t drink their favorite brew without fear of heartburn.
|
 |
|
